Visit DDA

Laila Rose

“I love my baby, Laila Rose, and I love accessories. We were thinking, what can we do to incorporate the kids and bring entrepreneurship to their lives?. Explore some things they might like to do? We can build up a business and pass it onto them.

That’s how this started.

Anybody who opens businesses knows it’s like having a baby. You’ve got the planning stage, then the gestation, and then it’s time to go. You feel that urge to give birth to this baby, your business! And you're so protective of the baby just like you would be your natural child. If your child falls and scrapes himself or herself, it hurts. You don't want to see that happen.

Sometimes, you just have to allow your child to touch something they shouldn’t so you can say, okay, that's why you don't touch that. They learn and know better for next time.

That's how you learn some of these things in a business - you’ve got to touch it. You’ve got to do it. Just keep pushing, keep going and take the time you need to get mentally back on track. Then just proceed forward.

Part of being successful is not about working for profit, but working for purpose. I understand that my purpose is to build a business and that might not necessarily be my own business, but building a business that can help other people. This is my passion, and whatever your passions are, you're willing to do it for free. It doesn't matter if you're getting paid for it, you'll figure out a way to make the money.

You're fulfilled and you're happy and you love it.

There's nothing like it."

- Jackie Carrington, owner of Laila Rose

166796587_2922988161266713_4516883919851749463_n